Just diverting from my usual interest in only promoting feminist-themed and antiracist-themed images and videos, to just share a very popular music video, "Ayo Technology," passed on to me by a student of mine.
I don't know what disturbes me most: the fact that, now the white male and black male have come together - via Justin and 50 Cent - to create this interracial brotherhood of male dominance, the fact that so many subliminal (and not even!) images of cell phone video and other hi-tech surveillance of women's bodies (presumably taken at strip clubs or male-themed parties featuring strippers) encourage men to surveille and invariably violate the private boundaries established between sex partners that are later uploaded onto the Internet (think Paris Hilton's sex tapes), or the fact that, even underneath this text is the other subtext of what happens in incidents that mirror the Duke Lacrosse party, in which many cellphone images captured the accuser's bodies and later circulated in mainstream news reports, and other scandalous videotapes (featuring R. Kelley and his violations of underage girls).
The lyrics - "I'm tired of using technology" - suggests desires to break those boundaries between fantasy and reality, to merge the symbolic capture of women's bodies on camera, on strip club stages, on Internet porn sites with "real" sexual encounters, only for "real" sex acts to be recycled into the symbolic realm when video surveillance cameras (Big Brother's or your lover's cell phone) reproduce the sexualized female body in the space of music videos, YouTube, MySpace, etc.
As I said, so many levels, so many levels...
Friday, November 2, 2007
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3 comments:
I'm not sure I can even engage with this on a critical level. It's just so BAD! It owes something to Eyes Wide Shut, maybe, and that's not anything to allude to, that's for sure. Maybe there's some other level of intertextuality I'm not getting. I haven't seen a music video in years, and I don't think I'm missing much.
Call me a snob, but people's fantasies are so simplsitic, if this is any representation. Good grief.
Of course it's "BAD." That's why I posted it, but I'm also calling attention to the way hi-tech video surveillance is being ubiquitously shown as ways to capture, frame, and control the female body. Those were the "layers" of the male gaze and the omnipresence of the stalker's "camera" all over the music video. It's no accident, for example, that service providers working against domestic violence are creating awareness and survivors' manuals for how to guard against hi-tech surveillance methods that batterers and stalkers now use to control women's every move. These are the different layers alluded to in the video.
MTV Networks
c/o MTV Studios
1515 Broadway
New York, New York 10036
VH1
1515 Broadway
New York, New York 10036
(212) 258-6000
BET
1 BET Plaza
1900 W. Street, NE
Washington, DC 20018
(202) 608-4BET
Universal Music Group (Parent Company to 50 Cents record label)
1755 Broadway
New York, NY 10019
Phone: 212-841-8000
Fax: 212-331-2580
Key People:
Chairman and CEO: Douglas (Doug) Morris
Vice Chairman and CFO: Marinus N. (Nick) Henny
President and COO: Zach Horowitz
Interscope Records (Shady and Aftermath are sub labels of Interscope):
2220 Colorado Avenue
Santa Monica, CA 90404
Phone: 310-865-1000
Fax: 310-865-7096
Key People:
Chairman: Jimmy Iovine
President, Sales and Marketing: Steve Berman
Info to know before hand:
Album: Curtis
Song: Ayo Technology
Artist: 50 Cent featureing Justin Timberlake
Video Premiered on BET: August 2, 2007
Label: Aftermath, Interscope, Shady
Parent Company of Interscope: Universal Music Group
Producers: Timbaland and Danja
Lyrics: http://www.metrolyrics.com/ayo-technology-lyrics-50-cent.html
HipHopDX.com reported that 50 Cent had to re-work the song because of pressure from Universal Music Group (parent company of 50 Cent's record label, Interscope Records) due to the song being too explicit for airplay.
HipHopDX also reported that the song was renamed three times. It was first titled "Ayo Pornography", then changed to "Ayo Technology", and then changed to "She Wants It". Finally, the song's title was once again changed to "Ayo Technology".
Also, here is an EXTENSIVE list of network advertisers (from an odd source but I still use it when writing letters to advertisers):
http://www.parentstv.org/PTC/advertisers/main.asp
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